Branding & Web Design for a Nocturnal Third Space
Dark Side Cafe is a conceptual brand for a late-night coffee shop catering to night owls, creatives, and quiet seekers. Inspired by gothic aesthetics, the café offers decaf drinks, baked goods, and a calm alternative to nightlife. This self-initiated project explores the full brand experience from naming and visual identity to tone of voice and responsive web design, all crafted to reflect the space’s moody, welcoming atmosphere.
Contributions
Inspired by a desire to have a late-night third space, I decided to have some fun and stretch my creativity muscle with this project.
I took part in all processes of this project from the initial brand conception to the final website build.
Animation
Brand & Visual Design
Custom CSS
Product Design
Web Design & Build
